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TIGHTLY PACKED - INTERPACK MAGAZINE

Two lipsticks without caps

Foto: Kjaer Weis

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Refillable cosmetics are trending
More and more frequently, consumers opt for refillable solutions that help them have a positive impact on the environment. When it comes to make-up and skincare products, the offer of refillable cosmetics is on the rise.
Coloured beverage cans

Photo: Melanie Streich

Beverage cans: more popular than ever
85 years ago, beverage cans were invented in the USA and filled with Krueger Cream Ale. Today, the popular beverage packaging contains a wide range of contents, first and foremost beers, energy and soft drinks.
Many Coca-Cola bottles in shelf

Photo by Evonne Yuwen Teoh //Unsplash

Coca-Cola bottles made out of rPET
Sweden will soon see the launch of the first Coca-Cola bottles made out of 100% rPET. Other brands produced by the group will also use this fully recycled plastic. The beverage giant has even replaced its sweeping, red-and-white lettering to motivate consumers to recycle the bottles.
Plastic containers with “WOW” printed on them

Foto: Messe Düsseldorf, Constanze Tillmann

Plastic packaging: Good or bad?
Plastics are a hot topic and polarise debate at the moment. Public perception of them is often bleak. Specialists praise them because they perform well in life cycle assessments. Who’s right? We want to throw some light on the subject of plastic packaging and take a closer look at this subject in this article.
Cucumber packed in foil on light blue background

Foto: Charles Deluvio, Unsplash

The pros and cons of packaging cucumbers
After consumption, cucumbers that have been packed in foil result in plastic waste. However, when these delicious veggies are not packed in protective packaging, a significant share winds up in the bin and is not consumed at all – particularly during the winter season, when cucumbers are imported from Southern Europe.

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Chocolate egg packaging

Foto ASDA

Easter packaging 2020: Luxury meets sustainability
There’s one thing Corona can’t change – Easter is just around the corner. Naturally, this Christian celebration will be held on a smaller scale, might be a bit quieter and, for many, will be a little lonelier than usual. However, the Easter basket will still contain a few packaged items of confectionery - that’s a given.
Haribo fruit gum tin from the 1930th

Foto: HARIBO

Haribo celebrates its 100th anniversary
The family business was founded on 13 December 1920 and will be celebrating its 100th anniversary this year. Today, consumers around the world enjoy this popular confectionery, which is regularly brought to market in new packaging designs. Easter 2020 is no exception: new special editions have been released this year.
Milka chocolate with real cow

Foto: Mondelēz International 

The Milka cow is now a real, live cow
The Milka cow has lost her lilac colouring, and it’s all thanks to an advertising campaign that focuses on real cows on the packaging of the limited editions and immediately laid the company open to the criticism of dedicated fans.
Warehouse

Foto: Pexels

Industrial packaging 4.0
Without it, very few goods would make it to our shelves: Industrial packaging is indispensable in global trade, whether goods are transported by land, sea or air. Now the future of boxes and pallets will be digitalised with the aid of RFID and blockchain technologies.
Rice Snaps packaging showing a crocodile and cereal bowl

Foto: Lidl UK

Cartoons on confectionery packaging are to be removed
Cartoons on confectionery packaging aim to tempt children – and consequently, their parents – to purchase products, say critics of such packaging. Lidl GB has now voluntarily banned these colourful characters from its own brand.
The first prize in the “Household” category at the WorldStar Packaging Awards went to the Frosch stand-up pouch by Werner & Mertz and Mondi.

© Werner & Mertz

What is reverse engineering?
Packaging innovations are increasingly based around closed circuits. Engineers are employing the principles of reverse engineering in packaging development. A current and prominent example of this is the stand-up pouch for Frosch liquid soap, produced by Werner & Mertz and Mondi.
It’s not just the products that are getting more sustainable - their packaging is too.

© ALDI SÜD

Fresh meat packaging: Demand is on the up
The globally increasing demand for packaged fresh meat leads to innovative developments in the meat packaging sector. These days, packaging and materials must be recyclable, compostable and renewable. Technology such as vacuum skin packaging, thermoforming and modified atmosphere packaging are equally gobbling up the market currently.
Glass objects from Cornelius Réer’s glass workshop

© SAMESAME, Katrin Lautenbach

Upcycling glass bottles
When used glass bottles are disposed of correctly in designated glass containers, 100% of the material can be recycled and thus reused – as intended as well as for other purposes. And more and more companies are deciding to upcycle, giving original products and packaging an upgrade – and new meaning.
Bar of Ritter Sport Marhaba chocolate

© Ritter Sport

Variety in confectionery and baked goods packaging
Consumers want variety on their supermarket shelves. The confectionery and baked goods industries are answering this call by providing a wide range of seasonal special editions.
Plastic bag containing medicine mixture

© Multidos

Repackaging pharmaceuticals in blister packs
Around the world, the number of elderly people is increasing. This is accompanied by an increase in the demand for pharmaceutical packaging that is geared towards senior citizens. In blister packaging centres, pharmaceuticals are repackaged in blister packaging that is user-friendly and tailored to the patient’s needs, thus preventing dosage errors.
Graphic: Messe Düsseldorf

© Messe Düsseldorf

Number of the Month Confectionery and Baked Goods 2020
Regardless of whether we prefer sweet or salty – the global confectionery and baked goods industry is delighted to see an increase in sales. Customers are looking for a varied range of products and packaging as well as practical packaging solutions for out-of-home consumption that are sustainable at the same time. Responsive and flexible modern technologies and equipment are in high demand.
Tubular bag packaging with patented snap opening mechanism

© Ritter Sport

Packing Ritter Sport in paper
Whenever German consumers hear the words Quality. Chocolate. Squared., they immediately think of Ritter Sport chocolate – and have done for almost fifty years. After all, the chocolate brand, manufactured by Alfred Ritter GmbH & Co. KG, has been around for nearly one hundred years. But the iconic packaging and its sweet content are popular outside of Germany as well.
Bottle of cannabis oil

© Laryssa Suaid // Pexels

Packing UV-sensitive products under LED lights
Especially where sensitive medication is concerned, packaging for UV-sensitive products is in high demand. UV-free LED lights can help package medication securely, whilst at the same time preventing interruptions that occur when converting to other product lines. And when it comes to food and beverages, integrated UV absorbers can protect sensitive products.
Paper-based cosmetic tubes and bottles from Seed Phytonutrients

© L‘Oréal

Cardboard-based cosmetic packaging
Many industries are looking for sustainable packaging. Recyclable, organic-based or compostable. The next big trend: A new approach in the cosmetics industry - paper packaging for body care products.
Whiskey bottle with mobile phone and hummingbird

© CCL Connected Packaging

Smart packaging – the packaging solution of the future
The Internet of Things and artificial intelligence are also transforming the packaging industry: Intelligent packaging allows users to track delivery routes and can indicate the freshness of foods. At the same time, modern technologies offer countless marketing opportunities to increase customer loyalty.
Grafik: Messe Düsseldorf

Grafik: Messe Düsseldorf

Number of the Month: Pharmaceuticals 2020
The rise in the number of older patients, increasing urbanisation and a growing middle class. Participating companies are called upon to react to the changing patient needs related to convenience whilst at the same time offering safe packaging and process technologies as well as safe bottling and packaging solutions.
Sheet of paper to pack FRoSTA products

© FRoSTA

Paper replaces plastic in frozen food packaging
From now on, there will be no more plastic in the refrigerated section – at least when it comes to selected product packaging by frozen food manufacturers FRoSTA and iglo. Their packaging innovations no longer include any plastic whilst still protecting contents ideally against permanent moisture, say the companies.
Scanning device for pharmaceutical packaging

© Cosys Ident GmbH

Pharmaceutical packaging for senior citizens
The world’s population is growing older – the UN predicts that by 2050, an estimated 426 million people will be over 80, around three times as many as in 2019. With an increase in age, the demand for pharmaceuticals and innovative packaging solutions for an older population also increases, including personalisation, smart technologies and e-commerce.
Bike by Vélosophy

© Vélosophy Cycles AB

Upcycling Nespresso coffee capsules
Turning waste products into new and useful products is known as upcycling. There are numerous examples: furniture made out of Euro-pallets, toys for children made out of cardboard and bicycles made out of used deodorant cans. Now, Nespresso is showing the world what old coffee capsules can do.
Drinking bottle with scent pods, right: Installing the scent pod

© air up

Sustainable packaging for healthy drink
Consumers have increasingly high expectations when it comes to the sustainability of beverage packaging, and this also extends to their content – healthy drinks are no longer something just for athletes. As a result, the global offer of innovative solutions for environmentally friendly beverage bottles and cans has increased, as has the offer of full-flavoured, low-sugar drinks.
Blue ALDI carrier bag

© ALDI SÜD

Alternatives to plastic bags and single-use plastic packaging
The European Union has resolved a multi-stage ban of single-use plastics from 2021 onwards. In Germany, the Federal Government finalised a ban on plastic bags in November 2019. And in Britain, customers are calling for carrier alternatives for their supermarket shopping.
Six different types of Fisherman’s Friend packaging

Photo: Fisherman’s Friend

Fisherman’s Friend: Strong tablets in a plain package
Take a deep breath! Fisherman’s Friend lozenges are that strong, they are only available on prescription in the USA. Other countries, such as Germany, import the iconic paper packaging and its strong content as confectionery.
Cobots

Photo: Dag Heidecker

Packaging robots: on the rise worldwide
Packaging robots are being used more and more to execute tasks within packaging production. These robots, with their increasing capacities, can now be used in production facilities throughout the entire packaging line, either independently or in direct cooperation with human employees.
The Delicious Coconut KitKat

© Nestlé Deutschland

The Personalised Special Edition KitKat: Your own creations in personalised packaging
Mixed drinks created just for you, personalised boxes of muesli and confectionery packaging tailored to the customer: Nestlé UK is getting in on the trend too and has introduced its first direct-to-consumer offer in Great Britain with its KitKat Chocolatory.
Lindt Lindor Assorted Mix 384 g

Photo: Chocoladefabriken Lindt & Sprüngli GmbH

2019 Christmas packaging for confectionery
For decades, sparkly packaging has been just as much a part of Christmas as the tinsel on the tree – and yet both are being used less and less. The sustainability trend in 2019 Christmas packaging for confectionery has now reached this Christian holiday and is causing packaging producers, confectionery manufacturers and supermarkets to rethink.

Grafik: Messe Düsseldorf

The Russian Packaging Market
With 146 million inhabitants (as of 2017) and covering an area of 17 million square kilometres, Russia is the biggest country on earth in terms of its land mass and is therefore a promising market for the packaging industry. A current trade fair member of the interpack alliance built a gate to this region in 1976 that has stood the test of time: the upakovka.
upakovka Logo

© Messe Düsseldorf

The Russian Packaging Market Gathers Momentum
The Russian packaging market: How are customer demands and global trade affecting the Russian packaging market? The course is set for growth.
Packaging of Kellogg’s Tresor

© Kellogg’s

Putting damaged packs to good use
As one of the largest companies for cereals in the world, the American Kellogg Company (Kellogg’s) has been committed to charitable and environmental projects for many years now. Damaged packs of cornflakes have been donated to charitable organisations and cereal waste has been used for making beer since 2019.